Newsletter growth agency
Brand and content refresh for a newsletter growth agency
A brand and content refresh for a Meta-ads newsletter growth agency, shipped in Webflow ahead of its deadline.
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- Client
- Boletin Growth
- Founder
- Manny Reyes, former Morning Brew and Workweek growth lead
- Role
- Webflow Developer
- Engagement type
- Brand, content, and interaction updates
- Testing
- Desktop, tablet, and mobile; Typeform and Stripe flows verified intact
- Delivery
- Ahead of deadline, with 30 days of support included
- Webflow development
- Brand update
- CMS
- Custom interaction
- Copy updates
A paid-growth agency outgrowing its own site
Boletin Growth is a paid-growth agency led by Manny Reyes, a former Morning Brew and Workweek growth lead. The agency runs Meta ads for some of the biggest newsletters online.
The agency had a refreshed brand and new client wins, and its Webflow site needed to reflect both quickly. The logo didn't match the site's brand blue, partner logos and testimonials were out of date, the FAQ and service copy needed updating, and the "Total Subscribers Driven" stat — the site's biggest proof point — was showing 0.
Fixing what undercut the brand, piece by piece
The scope was a set of precise updates rather than a rebuild: recoloring the hero logo to match the site's brand blue, swapping in new partner logos with even spacing, and replacing two testimonials with fresh ones from Jay Yang and McKay Murphy, CEO of The Daily Upside.
The FAQ and a service card needed rewriting too — an outdated FAQ question was removed, and a service card was renamed to "Audience Analysis" with updated copy to match how the agency now describes its work.
- Hero logo replaced and recolored to the site's brand blue (#3535e4)
- Partner logos swapped and recolored to the site's charcoal grey with even spacing
- Two testimonials replaced (Jay Yang, and McKay Murphy, CEO of The Daily Upside)
- FAQ rewritten, outdated question removed
- Service card renamed to "Audience Analysis" with updated copy
A counter that actually counts, and a clean handoff
The site's biggest proof point, a "Total Subscribers Driven" stat, was stuck at 0 — so a custom animated counter was built that counts up to 6,000,000 when it scrolls into view, giving the number the weight it was supposed to carry.
Alt text was added across images, images were compressed, and the footer year was updated. Everything was tested on desktop, tablet, and mobile, with the site's existing Typeform and Stripe flows kept fully intact throughout.
The work was delivered ahead of the agreed deadline, with 30 days of support included.
Client validation
Proof tied to this project.
“Hassaan is 1,000% my go-to for any site changes I need moving forward. I was looking for someone who worked quick and efficiently in Webflow and he exceeded every expectation I had on communication and deadlines.”
Manny ReyesFounder, Boletin Growth
Need a Webflow partner who ships fast?
Send your current Webflow site and what needs to change. I will review the scope and tell you what is realistic before your deadline.
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